Highlighting the need for family law with an engaging micro-site.
Stowe Family Law has the largest specialist team of family lawyers in the UK.
To create web traffic and highlight the services, they wanted to create a microsite that would help support a wider comms piece around divorce rates in the UK. This would help backlinks to their website and improve overall performance.
Using divorce stats that they already had available. I created a microsite that was easy and fun to use to find out the divorce rates in your area. This required its own sub-brand for the campaign, as well as a new unique illustrative style.